Fly in sky

Healthy food for you and your family.

Fly in sky

Healthy food for you and your family.

Fly in sky

Healthy food for you and your family.

role

UI Designer

timeline

2023

tools

Figma

MOS

IOS, Android

About the brand

Fly in Sky is a new flight booking application tailored specifically to the Ukrainian market. As Ukraine's first user-centric booking platform, Fly In Sky aims to simplify the airline ticket purchasing process for Ukrainian travelers through an intuitive and visually appealing interface.

Problem

The Ukrainian market currently lacks a user-friendly global flight booking application that provides a seamless search and purchase experience through an intuitive interface optimizing the ticket buying process for consumers. This indicates an unmet need for an airline platform designed with Ukrainian travelers in mind by simplifying the steps around browsing flights, comparing prices, choosing dates, purchasing tickets, and managing itineraries to elevate customer satisfaction.

Onboarding

The Deacon Dev

Extens

Let's quickly tailor your Fly In Sky experience by requesting a few key personalization details so we can provide customized flight search results, exclusive recommendations and discounts, and the best booking experience fit just for you.

Search

The Deacon Dev

Extens

Find your perfect flights in seconds with our intelligent search functionality allowing you to filter by price, duration, airline, layovers and more to instantly see matching options.

Our interactive map search lets you visually browse destinations and city pairs to easily discover new route options, deals, and plan your next great trip on the fly.

The Deacon Dev

Extens

Explore Global Destinations

The Deacon Dev

Extens

Flights For You

Onbording

The Deacon Dev

Extens

Let's quickly tailor your Fly In Sky experience by requesting a few key personalization details so we can provide customized flight search results, exclusive recommendations and discounts, and the best booking experience fit just for you.

Print Assets

I designed various print materials to support Deacon's sales and PR teams in building brand awareness and driving growth. These visual assets included sell sheets, shelf talkers, banners, press kits, and more.

Utilizing Photoshop and Illustrator, I conceptualized and produced the graphics from scratch, tailoring them to resonate with retail trade partners and media. The print materials effectively communicated Deacon's premium Scotch whisky positioning and unique brand narrative across key audiences.

Digital Assets

Showcasing Acclaim for Deacon Scotch

As the lead designer for Deacon Scotch Whisky, I created a promotional slide highlighting the brand's recent accolade from Whisky Advocate.

Instagram Statistics

Packaging

The Deacon Bottle Shipper Box

Designed and produced specialty shipper packaging to transport Deacon bottles with premium protection and unboxing experience. The structural black box features copper foil and embossing for a luxe finish.

The packaging successfully showcases and secures Deacon bottles for shipping while underscoring the brand's prestige.

The Deacon Gift Box / Gift Shipper Box

Designed luxury gift packaging and gift shipper boxes as special retail offerings for The Deacon. The intricately detailed copper gift box provides an upscale experience for consumers.

Both box designs align with Deacon's identity and effectively merchandise the whisky as a premium spirit for gifting occasions.

Art Direction

I art directed a photoshoot conveying The Deacon's Scottish origins through moody, atmospheric imagery. After curating inspiration images showcasing Scotland's misty forests and overcast lighting, I hand-selected props including mossy stumps, slate rocks, wood branches and live moss.

On set, I directed the style and composition to achieve a serene, gentle mood aligned with the brand narrative. Strategic use of fog machines and natural light transported the viewer to The Deacon's rugged yet beautiful homeland.

Digital Experience

I designed The Deacon's website experience including desktop and mobile site layouts. Strategic use of brand colors and imagery visually reinforced The Deacon's identity while maintaining a refined, seamless user experience.

Thoughtful art direction brought the mood and atmosphere of the brand to life digitally through cinematic photography and subtle animated elements. The result is an immersive but easy-to-navigate website that effectively captures The Deacon's essence for consumers.

Made with 💗 & 🍵 © 2023 Erika Borlova

LinkedIn

Made with 💗 & 🍵 © 2023 Erika Borlova

LinkedIn

Made with 💗 & 🍵 © 2023 Erika Borlova

LinkedIn